Add some flair to your game day look with this Bougie Red Raider button! Featuring a fun hand-drawn design and bold red color, it’s the perfect pop of spirit for your clear bag, jacket, or game day outfit.

Proudly show your Red Raider spirit with the Texas Tech Mom Stars Button. A bold, red star design and “Texas Tech Mom” text make it the perfect accessory for game days, tailgates, and proud parent moments.

Celebrate the best day of the week with the Saturdays in Raiderland Button! A fan-favorite design that captures the excitement of football season and the energy of the crowd.

For the dads who cheer the loudest — the Proud Dad Button is a must-have. Show your Red Raider pride while supporting your student or alma mater at every game.

Sparkle on game day in this red sequin football blouse. Featuring bold sequins and a relaxed fit, it’s perfect for cheering on your team in style. Ideal for tailgates, watch parties, and spirited weekends.

Start them young with this Texas Tech Cheer Toddler Tee—soft, comfy, and full of Red Raider pride!

A must-have for young Red Raider cheer fans! The Texas Tech Cheer Youth Tee brings comfort, color, and spirit to every game.

Give your license plate a sleek, modern look with this black-chrome license frame with white insert, a clean, stylish finishing touch for your car, truck, or SUV.

Keep your Red Raiders pride close with this black rhinestone heart keychain featuring a bold team logo, durable metal construction, and easy-spot sparkling accents.

Show your Red Raiders pride with this crystal heart keychain featuring a vibrant team logo and sparkling rhinestones. Durable metal construction and official licensing make it the perfect accessory for keys, bags, or gameday flair.