The Eras Collection, exclusively at The Matador.
Inspired by Gerald Glynn West, a cartoonist, journalist, and Mayor of Lubbock.

The Eras Collection, exclusively at The Matador.
Captures the early energy of the Big 12 Conference with a traditional "Wreck'Em Tech."

The Eras Collection, exclusively at The Matador.
Pays homage to the original Texas Technological College Matador football team jersey from 1932.

The Eras Collection, exclusively at The Matador.
"TECH GIVEM'L" is a forgotten saying that was used by Texas Tech in the mid-20s.

The Eras Collection, exclusively at The Matador.
Design inspired by the Lady Raider Basketball NCAA National Championship in 1993.

The Eras Collection, exclusively at The Matador.
Design inspired by the Lady Raider Basketball NCAA National Championship in 1993.

The Eras Collection, exclusively at The Matador.
In honor of Texas Tech's 100th year, The Matador gears up for the Centennial football season.

We love these little stud earrings that make the perfect little statement.

This chic gingham polo is moisture wicking, perfect for performance or casual wear! Features an embroidered Double T, so you can show off your school spirit in style.

This shirt screams Raider Power! Harness the might of the Masked Rider and this iconic chant with this comfy tee.

We have the perfect new shirt in for summer to add a little color to your wardrobe!

Us Lubbockites adore to honor our native prairie dogs. While they normally live in open fields, this little guy found his way into the iconic Texas Tech tulips featured on the back of this shirt! An adorable way to celebrate Tech and the Southern Plains.