Add a touch of elegance to your Texas Tech look with these Double T Pearl Stud Earrings, featuring classic pearl styling and iconic Red Raiders pride.

Come snag one of our new youth flatbill caps for your kids!

This chic gingham polo is moisture wicking, perfect for performance or casual wear! Features an embroidered Double T, so you can show off your school spirit in style.

This shirt screams Raider Power! Harness the might of the Masked Rider and this iconic chant with this comfy tee.

We have the perfect new shirt in for summer to add a little color to your wardrobe!

Us Lubbockites love to honor our native prairie dogs. While they normally live in open fields, this little guy found his way into the iconic Texas Tech tulips featured on the back of this shirt! An adorable way to celebrate Tech and the Southern Plains.

Wreck 'Em everywhere you go with this bold design. Perfect for "blackout" events, or anytime you want to show others that you're a fearless Red Raider!

We in Lubbock love to honor our native prairie dogs. While they normally live in empty fields, this little guy found his way into the iconic Texas bluebonnets on this shirt! Celebrate Lubbock and the Southern Plains with this adorable design.

This durable, waterproof duffel is a great gift for a Red Raider who loves the outdoors!

Protect yourself from the sun with this wide brim visor. Rolls up for convenient transport. Perfect for gamedays or gardening!

This simple arch tee is soo comfy and adds a touch of Texas Tech to your wardrobe.

This simple heather arch sweatshirt is soo comfy and adds a touch of Texas Tech to your wardrobe.