Goodnight Red Raiders is perfect for fans of all ages. The children's book is reminiscent of classic Goodnight Moon. Journey through campus and traditions.

Show your Texas Tech pride on the road with the Red Lonestar Pride Auto Emblem, featuring the iconic Double T set inside the state of Texas for bold Red Raider style.

Upgrade your ride with this Raider Red auto emblem. Eye-catching, weather-resistant, and full of Texas Tech spirit.

Show off your Red Raider spirit with this Red & Silver domed decal! Vibrant and easy to apply, this decal is the perfect way to rep Texas Tech on the go.

Show off your Red Raider spirit with this Black & Silver domed decal! Vibrant and easy to apply, this decal is the perfect way to rep Texas Tech on the go.

Locally produced cotton bale with enough cotton for one long sleeve t-shirt!

This soft 100 cotton doll is hand crafted using an intarsia technique that requires each color to be worked from an individual ball of yarn. Beautifully knit and perfect for that little sports fan!

The best selling stuffed animal! You can own your very own Fearless horse!

This shirt is perfect for every Dad wanting to show off their Texas Tech Parent spirit!